CUIR at Chulalongkorn University: Browsing DSpace

Browsing by Subject Consumer behavior -- China

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Showing results 1 to 3 of 3

Issue Date	Title	Author(s)
2020	Chinese consumer's behavior on Heytea's co-branding campaign	Rui Pu
2021	The relationship between Chinese consumers' exposure to Taobao live streaming of Thai brands and their purchase behavior	Chen Lin
2021	The relationship between interest and attitude towards online sales promotion, and impulsive buying for cosmetics among Chinese generation Z consumers	Peilin Peng

Showing results 1 to 3 of 3