The organizational communication and job satisfaction of Thai employees in Koren transnational companies in Bangkok

Abstract

The purpose of this study is to examine the organizational communication pattern and the relationship between communication satisfaction and job satisfaction of Thai employees in Korean transnational companies in Bangkok under cross-cultural communication. This study follows the concept of human relationships and human resources since an important key strategy for Korean firms to enter globalization is how to develop and manage their human resources to meet the economic and market realities. The questionnaire has been used to collect data from 400 Thai employees during July-August, 2011 and analyze in term of frequency, percentage, mean, and Pearson’s correlation coefficient through SPSS for Windows computer program. The results show that communication pattern between the Korean supervisor and Thai employees in Korean transnational companies in Bangkok is a “two-way communication.” The received information from the Korean supervisors to Thai employees is not only clear and dependable but also effective and satisfied. Since in two-way communication the employees can give a response or feedback to the supervisors, they can express their opinions and suggestions freely. Therefore when the supervisor opens this opportunity for the employees to communicate more, they will have more communication satisfaction (Charin Nana, 1996). And when the communication is effective, the employees tend to understand their job better thus, they will dedicate to work for achieving the organizational goals. In the other word, job satisfaction leads to more interesting and enthusiastic at work thereby the job performance will be increased if the employees feel satisfy with their job (Chamnong Sompasong, 1975).