• Why we trust online reviewers : the effect of compensatory control and perceived similarity on trustworthiness 

  Chanunya Kiatphaibool; Natnapin Kiatbampen; Nichamon Krongphanich (Chulalongkorn University, 2016)

  This study examined the effect of compensatory control and perceived similarity on perceived trustworthiness towards online reviewers. In a 2 (control: control, no control) x 2 (similarity: high, low) design, we hypothesized ...
• The relationship between self-esteem, narcissism, and extraversion and usage of instagram: a study on International Students of Chulalongkorn University 

  Varabhinan Paribatra; Rywin Ashirayangkura; Lin Chih Heng (Chulalongkorn University, 2014)

  This study aims to investigate whether self-esteem, narcissism, and extraversion could predict people’s usage of Instagram, a photo-sharing application. 85 participants were asked to complete a questionnaire in which ...
• The relationship between body dissatisfaction, self-esteem, thin media-ideal internalization, and parasocial relationships in Thai female undergraduates 

  Shin-Tae Kim; Natasha Nararidh; Raweena Pawa (Chulalongkorn University, 2016)

  The current paper investigates the relationship between body dissatisfaction, self-esteem, thin media-ideal internalization, and parasocial relationship (PSR). 115 participants fit the criteria of being an undergraduate ...
• The moderating effect of mindfulness on the relationship between rumination and regret 

  Pitchaya Chulpaiboon; Matawan Srisawad; Khattaleya Limsakdakul (Chulalongkorn University, 2016)

  This study examined the moderating effect of mindfulness on the relationship between rumination and regret. The participants were 193 Thai university students, of which 189 were included in the analysis. Participants were ...
• The Influence of Social Identity and Communication on Healthcare Delivery in Thailand 

  Porntida Tanjitpiyanond; Monisha Agarwal; Maeyfa Limskul (Chulalongkorn University, 2014)

  Existing literature on healthcare communication research using Social Identity Theory (SIT) and Communication Accommodation Theory (CAT) frameworks have shown that social identity affects communication and collaboration ...
• The impact of power and mindfulness on empathy in Thai contexts 

  Shinin Varongchayakul; Pornpavit Boonma; Natharit Atsavagovith (Chulalongkorn University, 2015)

  The purpose of our study is to illustrate the combined effects of power and mindfulness on empathy in Thai contexts. How powerful individuals behave and manage their influence over others has important implications for ...
• The effects of reinforcement sensitivity theory and illusion of control on reported engagement in risky driving behaviours in Thailand 

  Katherena Koh; Nattapat Kusoltammaratana; Tina Hager; Manley, Harry (Chulalongkorn University, 2016)

  This present study examined the effects of personality on driving behaviours, with illusion of control as a mediator in Thailand. Overall, there were three hypotheses: 1) People who are more sensitive to reward are more ...
• The effects of body image and fear of negative evaluation on social anxiety : a study on Thai undergraduates 

  Yada Pawijit; Watcharaphon Likhitsuwan (Chulalongkorn University, 2015)

  This study aims to examine the effect of body image and fear of negative evaluation on social anxiety among undergraduates in Thailand. We hypothesized that body image dissatisfaction (BID) and fear of negative evaluation ...
• Relationships among selfie-posting, narcissism, body dissatisfaction, and gender 

  Pattaraporn Changyod; Napassaporn Chaikrongkit (Chulalongkorn University, 2014)

  This study aimed to investigate whether narcissism, body dissatisfaction, and gender could predict online selfie posting. We hypothesized that narcissism, body dissatisfaction, and gender would be positively with selfie-positing ...
• Relationships among self-esteem, parent attachment, peer attachment, and life satisfaction in Thai undergraduates 

  Chanatit Rattanaprakarn; Suchanya Likittanasombat; Yanin Saengsiripongpun (Chulalongkorn University, 2016)

  Life satisfaction is an essential element for the wellbeing of humans. Several studies have found some common fundamental factors that affect people’s life satisfaction, such as self-esteem, parent attachment, and peer ...
• Predicting interest in cosmetic surgery in Thailand : media influence, body image, and self-monitoring 

  Thanaporn Tragulthongwatana; Pattarapaksorn Sripayak; Supakorn Chumchuay (Chulalongkorn University, 2015)

  This study aims to examine the relationships between three psychosocial factors and Thai people’s interest in undergoing cosmetic surgery. The three psychosocial factors include media influence, body image, and self-monitoring. ...
• Influence of perceived control on persistence : a study on the moderating effect of mindsets 

  Thitisiri Suksan; Waris Boonyoung; Wachira Krancomyee (Chulalongkorn University, 2016)

  This study examined the moderating effect of growth and fixed mindset on the relationship between perceived control and persistence. The participants in this study consisted of 30 university students (age 18-23).The study ...
• Paying for status : mediating the effects of materialism on brand preference in Thai University undergraduate students 

  Chalida Dashaputri; Poomcharn Bovornchutichai; RaneeThamshivasakti (Chulalongkorn University, 2016)

  This study investigated the potential predictive effects materialism has on consumers' preference for branded luxury goods, mediated by the mechanism of one's likelihood of conspicuous consumption. All participants (voluntary) ...
• Using Online Retail Therapy to Reduce Lingering Sadness 

  Chanitnant Ajanant; Phiraya Srinarong (Chulalongkorn University, 2016)

  Prior research has suggested that ‘retail therapy’, or shopping to improve one’s mood, could be used to help reduce sadness through the mechanism of control restoration. Nonetheless, this phenomenon had merely been examined ...
• The relationship between types of narcissism and motivations for posting self-photography on instagram 

  Nuttha Paisarnsrisomsuk; Pechaya Tuntiwong; Sareda Lausangngam (Chulalongkorn University, 2016)

  Self-photography is defined as a photo with only oneself that is taken by oneself or other people. This study aims to examine the relationship between grandiose narcissism types (i.e., Leadership/Authority, Grandiose/Exh ...
• A regression analysis : Factors that contribute to White-Skin preference among Thai college women 

  Nualporn Smerasuta; Thunyaporn Kijsataporn; Wanpadee Kitchawengkul (Chulalongkorn University, 2015)

  This study aims to examine the relations between white skin preference and the influence of media and advertisement, the influence of significant people, prejudice against dark skin, skin tone esteem, and skin dissatisfaction. ...
• Factors influencing general educational course selection among Chulalongkorn University students 

  Natchaya Pituckwanitudom; Monditz Lertamornthep; Sojirat Janyame (Chulalongkorn University, 2015)

  This study was conducted to explore the influence of academic motivation (extrinsic, intrinsic) according to the motivation continuum on students’ general education course (GenEd). The four factors influencing students’ ...
• Effects of ‘The Power of Self-Awareness’ on Stress and Self-Compassion 

  Pirakorn Suthikorncompee; Supriya Arora; Watcharaporn Abakaz (Chulalongkorn University, 2016)

  Our main objective was to observe the effects of a two-day workshop on self-awareness, as taught by the Brahma Kumaris World Spiritual University (BKWSU) on an individual’s perceived stress and self-compassion by using a ...
• Does social support buffer the negative effects of Benevolent Sexism 

  Chalita Leryotchaipong; Natamon Thammarungsri; Teerawat Banluesin (Chulalongkorn University, 2016)

  This study aimed to explore the relationship between benevolent sexism (BS) and task confidence with social support as a moderator among Thai female sample. Firstly, we hypothesised that there would be a negative correlation ...
• Disclosure of sexual orientation and family acceptance: the effects on the psychological Well-being of Lesbian, Gay, and Bisexual Young Adults in Thailand 

  Kamonwan Kim; Peeranee Suparak; Bora Lee (Chulalongkorn University, 2015)

  In the present study, we explored the moderating effects of perceived family acceptance on the relationship between disclosure of sexual orientation and the psychological well-being in Thai lesbian, gay, and bisexual (LGB) ...

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