DESIGN OF HOME USED SEASONING POWDER PACKAGE

Abstract

The research in the design of home used seasoning powder package focuses on the systematic approach to generate, select idea, and refine the component requirement of the package according to the customer need and company capability. The research qualitatively indicated the knowledge of the usage requirement of the seasoning powder package through focus group, in which the quick resealing, effortless resealing, and the dispensing off the side of the package is the critical finding. With the ethnographic knowledge produced from target customer voice, 6 design concepts, which hold the function that responds to the usage requirement has been generated. All concepts employ innovation of reseal mechanism, and retaining the storage function through conventional package form as sachet and bottle. Moreover, the research has conducted the selection of the concept. With the criteria in three aspects, which are the usage, marketability, and operability. Through the use of Pugh Matrix, the weight the sub criteria and its weighting has been designated according to concern and constraint from both customer and manufacturer side, which resulted in the best concept as the “Sticker side reseal pouch design”. With the close scoring on four concept namely “Sticker reseal”, “Spice lid”, “Modular sachet”, and “Zip reseal”, the Failure mode and effect analysis were conducted based on the best concept as well as ensuing the improvement of the good point from closing concept. The final result of design has been refined to the component level through the process.