Abstract:
Thailand has been one of the major exporters in the global fish market. As globalization and economic integrations continue to increase, the Thai fisheries industry is facing increasingly tough competition from other competitors. Understanding Thailand's global competitiveness is important for the fisheries industry there to compete successfully. The study seeks to determine whether significant indicators have a significant relationship to export value and to explore ways to improve Thai fisheries sector export competitiveness. This study of export performance as the competitiveness in the fisheries sector is obtained through Porter’s diamond model and multiple regression method. The results clarify the determinants as the value-added, labor, and inward FDI has been positively effective to the exported value of fish and fish products. In terms of air-carried transportation, it is to be positively expected when the result shows a negative effect. This paper claims that it may be appropriate for improving factor conditions to develop a strategic competitiveness plan for the relevant fisheries, intending to potentially increase the export market share of the Thai fishery sector and increase its export performance.