DSpace Repository

The Influence of Social Identity and Communication on Healthcare Delivery in Thailand

Show simple item record

dc.contributor.advisor Nattasuda Taephant
dc.contributor.advisor Leach, Lori
dc.contributor.author Porntida Tanjitpiyanond
dc.contributor.author Monisha Agarwal
dc.contributor.author Maeyfa Limskul
dc.contributor.other Chulalongkorn University. Faculty of Psychology
dc.date.accessioned 2018-04-05T08:31:23Z
dc.date.available 2018-04-05T08:31:23Z
dc.date.issued 2014
dc.identifier.uri http://cuir.car.chula.ac.th/handle/123456789/58007
dc.description A senior project submitted in partial fulfillment of the requirements for the Degree of Bachelor of Science in Psychology, Faculty of Psychology, Chulalongkorn University, Academic year 2014 โครงงานทางจิตวิทยานี้เป็นส่วนหนึ่งของการศึกษาตามหลักสูตรปริญญาวิทยาศาสตรบัณฑิต สาขาวิชาจิตวิทยา คณะจิตวิทยา จุฬาลงกรณ์มหาวิทยาลัย ปีการศึกษา 2557 en_US
dc.description.abstract Existing literature on healthcare communication research using Social Identity Theory (SIT) and Communication Accommodation Theory (CAT) frameworks have shown that social identity affects communication and collaboration between hospital staffs at different levels of the power hierarchy. Little, however, is known about how communication and intergroup relations affect healthcare delivery in Thailand. In this study, we used convenience sampling and one to one semi-structured interviews to qualitatively explore hospital staff perspectives on the healthcare communication dynamic in Thai healthcare. As a collectivistic society, Thailand has unique cultural values such as seniority, harmony, duty towards nation and hospitality. We found that these values interacted with healthcare staff’s social identity and communication methods, in a way that makes healthcare communication in Thailand different to existing healthcare communication research in the West. Our study highlighted the need for additional research and further development of communication theories for application to future communication research in Eastern healthcare contexts. en_US
dc.language.iso en en_US
dc.publisher Chulalongkorn University en_US
dc.rights Chulalongkorn University en_US
dc.subject Communication in medicine -- Psychological aspects en_US
dc.subject Identity (Psychology) en_US
dc.title The Influence of Social Identity and Communication on Healthcare Delivery in Thailand en_US
dc.type Senior Project en_US
dc.email.advisor nattasuda.t@chula.ac.th
dc.email.advisor No information provided


Files in this item

This item appears in the following Collection(s)

Show simple item record