ลิขสิทธิ์ © จุฬาลงกรณ์มหาวิทยาลัย

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Issue Date	Title	Author(s)
2564	การสื่อสารเพื่อบริหารความสัมพันธ์และความผูกพันของแฟนเพลงกับศิลปินวงพาราด็อกซ์ (Paradox)	จารุกุล สงวนไทร
2021	Attitude and responses of general public towards Foodpanda Thailand’s crisis communication management	Ira Siripatarakulthon
2021	The relationship between Starbucks brand’s image, trust, and online engagement	Wei-chih Chen
2021	Consumers’ perceptions and attitudes towards Louis Vuitton and their brand ambassadors	Victor Mechai Siharath
2021	The influence of product placement on YouTube on dating app’s consumers' decision making	Lyuyang Xu
2021	The National Identity Representation in Bangkok's Museums	Yiwen Xu
2021	Consumers’ exposure, attitude and purchase intention toward environmental communications on oil and gas business Facebook fan page	Pornswan Wutthirakkhajohn
2021	The relationship between interest and attitude towards online sales promotion, and impulsive buying for cosmetics among Chinese generation Z consumers	Peilin Peng
2021	Consumers’ perceived credibility of beauty key opinion leaders and online engagement with beauty brands on Twitter	Natchapa Deeudomwongsa
2021	The relationship between eWOM credibility, consumer’s trust, and intention to visit a café based on the café story Facebook page	Nutchawee Ahrivorayapong
2021	The influence of Samsung smartphone social media advertising on Thai consumers’ attitude and purchase intention	Seint Sandi Tun
2021	Chinese consumers’ exposure to Weibo posts, awareness, and behavioral tendency regarding environmental issues	Xue Gao
2021	Thai viewers’ exposure, engagement, and purchase intention on the Youtube advertisements during COVID-19 pandemic	Xinxin Ye
2021	The relationship between Chinese consumers' exposure to Taobao live streaming of Thai brands and their purchase behavior	Chen Lin
2021	Thais' attitude towards product placement in gaming streamers on Youtube	Jiraphat Jirappapa
2021	The influence of brand ambassador on brand image and purchasing decision of C-Vitt among expatriates and locals	Agung Baskara
2020	Consumer’s media exposure, motivation, and engagement on “call me emperor” mobile game	Yun-jung Chung
2020	Thai tourists’ attitude towards Germany’s COVID-19 crisis management and their intention to travel to Germany	Jasmin Phitcha Joas
2020	Relationship between online video game influencer’s credibility and purchase intention	Aniwat Sankosik
2020	Consumer's media exposure, attitude and purchasing behavior on "café amazon for chance"	Sirapassorn Cheepborisut