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Study on financial risk and prevention of retail chain enterprises – the case of suning commerce group

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dc.contributor.advisor Panutat Satchachai
dc.contributor.author Jingzhao Hu
dc.contributor.other Chulalongkorn University. Faculty of Economics
dc.date.accessioned 2021-09-21T06:22:51Z
dc.date.available 2021-09-21T06:22:51Z
dc.date.issued 2020
dc.identifier.uri http://cuir.car.chula.ac.th/handle/123456789/76264
dc.description Independent Study (M.A.)--Chulalongkorn University, 2020
dc.description.abstract With the continuous advancement of Chinese economic system reform, Chinese retail enterprise industry has developed rapidly. At present, Chinese retail enterprises are faced with complex internal and external environment. By taking the famous retail chain enterprise Suning Commerce Group as the case study, this thesis will focus on the typical financing risk, investment risk and capital recovery risk faced by Chinese retail chain enterprises and their causes. This thesis put forward financial risk prevention measures and other technical measures from the perspective of strategy and operation.
dc.language.iso en
dc.publisher Chulalongkorn University
dc.relation.uri http://doi.org/10.58837/CHULA.IS.2020.37
dc.rights Chulalongkorn University
dc.subject Retail trade -- China
dc.subject Financial risk
dc.subject การค้าปลีก -- จีน
dc.subject ความเสี่ยงทางการเงิน
dc.subject.classification Economics
dc.title Study on financial risk and prevention of retail chain enterprises – the case of suning commerce group
dc.type Independent Study
dc.degree.name Master of Arts
dc.degree.level Master's Degree
dc.degree.discipline Business and Managerial Economics
dc.degree.grantor Chulalongkorn University
dc.identifier.DOI 10.58837/CHULA.IS.2020.37


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  • Econ - Independent Studies [151]
    สารนิพนธ์ คณะเศรษฐศาสตร์ ตั้งแต่ปีการศึกษา 2562 เป็นต้นไป

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